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Alessandra Di Lorenzo

Alessandra Di Lorenzo is a marketer, writer, and educator exploring how AI and digital persuasion systems are reshaping marketing and human behaviour. Drawing on senior roles at eBay, Vodafone, and lastminute.com, she helps brands navigate an AI-driven economy with integrity — using innovation to build trust and sustainable growth. She also teaches about the Persuasion Economy — the emotional and algorithmic infrastructure defining today’s internet. Her work examines how the systems built to capture attention are now shaping identity itself.

Talk Idea: My daughter could skip ads before she could read the word advertising